Conferences And Events Management by Vinra Publication
Book Summary:
Event management is the process by which an event is planned, prepared, and produced. As with any other form of management, it encompasses the assessment, definition, acquisition, allocation, direction, control, and analysis of time, finances, people, products, services, and other resources to achieve objectives. No matter what the type or size, if the event is an important one, people should consider contacting a professional team.
The audience Of this Book:
This book is Useful for MBA Students.
Table of Content:
1 Introduction to Event Marketing and Management
2 Event Management Categories and Best Practices
3 Event Evaluation, and Planning
4 Event Promotion, Advertising, and Organization
5 Planning and Organizing a Conference
6 Event Analysis and Planning