Business Ethics

This book is based on the newly revised syllabus of BBA Semester III effective from June 2013. Great effort has been made here to present the salient features of Business Management in relation to applied ethics in everyday life. In these days of liberalisation, globalisation and privatisation, the role of business has become expanded to include onerous social responsibility and proactive economic developments. As such, only ethical business can become the engine for this change. A business manager who is steeped in ethical values will be a welcome harbinger of that golden era. It is to be hoped that the legal department of every corporation will have the assistance of a manager with deep commitment to and professional expertise in Business Ethics, to provide proper inputs and guidance to the Board of Management.