Business Economics (Micro)

In the present socio-economic environment, understanding of basic economic concepts and laws has become relevant for almost every educated individual. For those, who are in business, it is the more so. With growing importance of the service sector, the service providers are increasingly trying to get acquainted with basic economic relationships. This is obvious because they are stakeholders and feel concerned about economic activities and developments taking place around. For students of commerce, this fact is of utmost importance since the players in different sectors look upto them for advice, explanation and interpretation of several happenings. Hence, it is necessary to understand fully the basic economic concepts, laws and theories.

The Present book is designed to meet the needs of the F.Y.B.Com students. Obviously, the earlier Edition stands fully revised and necessary changes in the structure are made. Since new topics are added to the new syllabus, I have made necessary additions. However, the revision is made not in the form of additions and deletions; but certain changes in the format are also made. The New format is intended to be more student-friendly.

1. Introduction

2. Demand Analysis

3. Production and Cost Analysis

4. Revenue Behaviour

5. Pricing under Various Market Conditions

6. Factor Pricing

7. University Question Papers