Business Demography & Environmental Studies

The dynamic world of business is interlinked to the demography and environment of a region at that point of time. Cultural and natural factors play an important role in the functions of decision-making. The success and growth of a business also rests on the political scenario and the legal restrictions and laws operative in that region. With increasing competition and globalisation the need to understand demography and the factors affecting the environment in relation to business becomes crucial. Keeping the above facts in mind, this book has been written in a manner so as to make the subject informative and interesting. Care has been taken to keep the language simple and adhere to the syllabus designed. Latest facts, figures and simple diagrams that have been presented in the book shall certainly make learning easy for the students. All the topics have been arranged to maintain a logical flow and have been duly numbered.